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全部资讯   / 大厂,过冬

大厂,过冬

2021-12-05 14:52:00

<p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">1个月时间里,伍冬经历了两次“裁员”。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">10月,他还是腾讯PCG事业群下某业务线的员工,部门设置了一场考核“考试”,没过关即淘汰,他们业务线100多人淘汰了40多人。他有些不服气,“题超级难,没过关的人没有一点商量的余地”。拿到赔偿后,他办理了离职。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">11月,他入职爱奇艺,培训了7天,HR告诉他们,因“内部调整”,他们参加培训的20多人,全部被裁。伍冬回忆,大家都乖乖走了,作为补偿,对方给了他们每人一张爱奇艺的会员卡,月卡。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">没过多久,12月1日,爱奇艺被曝出大规模裁员的消息,裁员比例为20%-40%,对此,爱奇艺官方并未回应。有多位爱奇艺员工向深燃证实了裁员消息。“现在,空了好些工位。”一位爱奇艺员工表示。据他了解,仅爱奇艺文学,就从80多人精简到了35人。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">在裁员的大厂,不止是爱奇艺。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">在此之前,字节跳动的教育、游戏、本地生活业务,腾讯CSIG事业群下的儿童启蒙教育业务,均曝出裁员、转岗的消息。此外,多位腾讯PCG员工告诉深燃,该事业群正在进行人员优化,百度、网易、快手等大厂也有员工表示,公司有精简人员、缩减开支的迹象。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">对于互联网大厂来说,2021年的冬天有点冷。</span></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">某互联网行业人士向深燃感叹,过去几年,互联网公司本质上只发生了一件事——抢流量,只是方法不一样。而从流量到变现,模式逃不开广告和电商。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">广告方面,教育、游戏两大广告收入来源受到冲击,根据多家互联网大厂们Q3的财报来看,广告增长陷入停滞。腾讯广告收入增速降至2017年以来的最低点,有着字节跳动“印钞机”之称的抖音,被传出Q3广告收入增速明显下滑的消息。电商方面,阿里巴巴、京东、拼多多三巨头,也不同程度地遭遇了营收增长难、净利润增速下滑等问题。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">冬天似乎真的来了。那么,互联网大厂打算怎么过冬?</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p label="大标题" class="text-big-title" style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px; font-size: 20px !important;">裁员、降福利、提升KPI,能省就省</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">过冬第一步,即缩减开支。</span>根据深燃与多名在职、近期刚离职的互联网大厂员工的交流来看,裁员、降福利,压缩非主营业务预算,提升KPI,是大厂们节流的主要方式。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">裁员方面,目前来看,字节跳动与爱奇艺的动静较大。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">下半年,字节跳动教育、游戏、本地生活、房产业务均被曝出裁员。根据晚点此前报道,8月,字节跳动旗下瓜瓜龙8000人辅导老师团队一半被裁撤,GOGOKID、清北网校、你拍一等停止运营,到11月,已彻底放弃中小学业务。本地生活方面,甚至有地方“除了十来人的本地生活业务团队,被保留负责善后,其余100多人被限令2天内办理完离职手续”。据《财经》消息,11月30日晚,字节跳动旗下的房产交易平台幸福里突然通知部分北京新房销售员工裁员消息。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">而爱奇艺则在12月1日被曝出裁员20%-40%的消息,涉及市场、投放、渠道、游戏、短视频等多个相关部门。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">被裁的人之中,试用期员工与应届生是重灾区,毕竟不论赔偿是N+1还是N+2方案,给他们的补偿相对更少。</span></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">以爱奇艺为例,汇总已曝光的信息来看,爱奇艺还没有熬过试用期的员工,几乎都在裁员名单里,像伍冬这样在入职培训期就被裁的人,不在少数。同时,社交平台上,有大量在字节跳动试用期被裁的员工发帖讲述经历。一名字节跳动前员工告诉深燃,在试用期满的当月,她被告知裁员,“身边这样的例子太多了”,最近还有字节跳动的人向她咨询,试用期被裁应该如何谈判。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">中层也未能幸免。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">根据新浪科技的消息,爱奇艺此次裁员,中层<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(总监级别)</span>被裁的较多,另外还有司龄比较长、年龄比较大、薪水比较高的员工,多在被裁之列。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">一名字节跳动员工告诉深燃,之前公司会大规模招中高级别岗位人员,现在已经没有了,虽然看起来是“开了一波,再招一波,但招的都是级别略低的人,管理层都是内部抽调了”。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">互联网行业猎头文晶分析,这样做是<span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">为了“裁掉高成本的老员工,吸收性价比高的新员工”,一来一去,成本同样在降低。</span></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">而没有被曝出大规模裁员的大厂,也有人员精简的迹象。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">搜狗员工并入至腾讯后,PCG成为腾讯首个员工数突破2万的事业群,人数是微信事业群的五倍。一位PCG事业群员工告诉深燃,大家私下在传PCG要裁员,人数由各业务线分摊,“合并搜狗,HC<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(即Head Count,指员工名额)</span>的缺口要分摊到PCG上面”。他所在的部门,外包员工部分被优化。据他了解,PCG另一业务线也有裁员计划,不过应该“不会明确裁人,而是会给2星绩效<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(较低绩效考核)</span>。”</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">同时,另一位刚被“优化”的腾讯PCG事业部员工对深燃表示,11月他们整个部门业务被砍,“已经没了”。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">据网易员工菜菜反映,她接触到的设计、行政、人事类岗位,在精简人员。另一名网易员工告诉深燃,HC和实习生名额申请变得严格。还有接近快手的人士表示,快手年底也会有一次裁员,会涉及一些中层,同时在社交媒体上,也有不少快手员工提到,绩效为C的员工,正在被优化。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">不过,以上裁员信息均未得到各大厂官方证实。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">人手少了,KPI不降反增。</span></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">一名百度员工提到,有不少部门现在HC锁了,“只看到有人离职,没有招人,11月没有任何人入职”,现在他一个人干着两人份的工作,据他了解,有业务线预算缩减,并划分了更重的考核指标。一名腾讯PCG事业群的员工也表示,现在“整个部门都在拼业绩,比前段时间KPI压力大很多。”</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">一些福利开支,也在缩减。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">一位爱奇艺员工感受到了异样,11月保洁阿姨被精简,工位的垃圾桶被取消,换成了定点的大垃圾桶。“连日常从行政那里领的抽纸,都统一换成迷你版的了,小了快一半。”他说。还有爱奇艺员工提到,今年各种福利都在精简,“端午的粽子,以前人手一份,后来变成抽奖,中奖的人才有机会在公司参与包粽子。”</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">网易员工菜菜告诉深燃,他们以前的下午茶是满记甜品,Q3开始变成了普通的泡芙。而百度方面,有员工表示,年终奖发放时间被调到了年后三月底,较往年的一月前后有所推迟。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p label="大标题" class="text-big-title" style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px; font-size: 20px !important;">调整不赚钱的业务线</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">裁员是表象,大厂想要的是“降本增效”,一些业务线在被抛弃。</span></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">以字节跳动为例。一直以来,字节跳动以不设边界的方式扩张,11月2日,字节跳动CEO梁汝波发布内部信将公司业务划分为抖音、教育、飞书、企业服务、游戏、TikTok六大板块,部分以往受关注的业务未提及。9月,根据界面新闻报道,字节跳动提到,公司正在收缩金融相关业务,确实有出售证券业务的计划。公司内部已明确未来不会再从事证券业务。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">大厂业务线太多,得“去肥增瘦”,从结果来看,调整的业务线,要么是不赚钱,要么跟政策变化有关。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">比如,随着“双减”政策的出台,部分互联网大厂的教育业务明显收紧。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">字节跳动教育前后有两次大裁员。根据晚点的消息,第二次裁员中,除K12外,还包括未直接受到双减政策影响的业务线,比如校园合作、学浪<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(类似腾讯课堂)</span>、硬件<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(大力智能学习灯、写字板)</span>、开言英语<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(向成人提供英语课程)</span>等业务。这意味着,其教育板块的四大业务里,除了智慧学习<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(面向高中学生的小马AI课)</span>,其他三大版块团队都在缩减。加上其间部分人员流失,字节教育年初1.5万人,到11月,还有不到1万人在职。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;"><br></span></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">受双减政策影响,腾讯也调整了业务线。</span>11月,腾讯被曝出放弃学龄前在线教育业务,旗下3-8岁儿童启蒙课程开心鼠暂停售卖,涉及1500名员工。对此,腾讯相关负责人公开回应,基于业务调整,腾讯开心鼠阶段性停止售卖,开心鼠APP会继续提供服务。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">一名被裁员工告诉深燃,其实双减政策出台后,9月他们的项目就要被内部叫停了,他们撑了两个月,想向儿童绘本、动画片一类转型,但资金并没有批下来。他表示,他们整个项目组当天宣布全体解散,可选择内部转岗,但机会并不多。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">网易有道也缩减了K12业务,选择加码硬件,其首席执行官周枫在Q2财报的电话会议上表示,要专注于智能学习产品、素质教育、成人教育和教育信息化解决方案。某社交平台上有员工爆料称,K9辅导团队全被裁,<span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">“核心内容裁人增效,目标小而精”。</span></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">游戏方面,尽管这一度被视为互联网行业赚钱的业务,也来到了需要节流的时候。因为版号缩紧,再加上休闲游戏投放广告的效果也不如以前,字节跳动游戏业务发展不及预期。根据新浪科技消息,字节跳动的游戏平台Ohayoo人员调整79人,其中涉及校招生30人。后Ohayoo方回应,因业务变动对部分岗位和人员进行调整,并表示相关校招生已优先安排转岗。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">一直以来,爱奇艺都对游戏抱有期待。2015年影视剧《花千骨》热播时,同名手游爆火,首月玩家破1000万,总收入2.5亿元,让爱奇艺将“影游联动”视为美好未来。但在此之后,鲜少有成功案例出现。这一次裁员,根据报道,爱奇艺游戏中心几乎全员被裁。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">还有一些烧钱的业务也在调整之列,各大厂动静不同。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">字节跳动方面,本地生活和房产业务受到影响。今年10月,字节跳动本地生活被曝出从22个城市撤退,仅保留了北京、上海等几个城市。字节跳动HR相关负责人回应媒体称,裁员信息属实,系公司正常业务调整。根据《财经》消息,11月30日晚,字节跳动旗下对标贝壳找房的房产交易平台“幸福里”,通知北京新房销售员工裁员,并让他们次日一早到公司洽谈赔偿事宜。相关负责人称,近期的确有个别城市业务做了小范围调整。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">一直想赶上短视频快车的爱奇艺,旗下短视频APP“随刻”被视为重点业务,在今年5月举办的爱奇艺世界·大会上,爱奇艺CEO龚宇在开幕式演讲中,就重点介绍了“随刻”。在这次的裁员里,根据公开报道,短视频产品随刻会和其他产品合并,只有40%的人可以留下。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">其他方面,如百度今年一直在加大力度推广的好看视频,阿里一直想扶起来的本地生活,快手一直觊觎但迟迟没有声响的游戏,在脉脉上都传出了裁员消息。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p label="大标题" class="text-big-title" style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px; font-size: 20px !important;">回归主业,拓展出海、下沉</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">过冬,让增长显得格外重要。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">根据各大厂Q3财报会议上高管们应对分析师的回答来看,一方面要牢牢抓住核心主业和增量业务,另一方面探索出海、拓展下沉市场。</span></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">例如,在Q3财报电话会议里,马化腾提到,未来会花更多精力的领域,包括云、地图、CSIG事业群内的多种业务,还强调了游戏领域人才的重要性,表示将进一步投资在线游戏。百度方面,要重点花钱的则是它近年一直在押注的云服务、智能驾驶、人工智能业务。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">除了用短剧、体育等内容留住用户,快手在变现上,试图抓住的还是广告。根据海豚投研,“加快品牌广告的渗透” 是快手当下的努力方向,Q3快手新设了“电商SKA<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(Super KA)</span>品牌运营中心”,专门为核心的品牌商提供一个广告、品牌建设、电商的整合解决方案。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">随着元宇宙概念爆火,带动VR赛道,爱奇艺智能被放在重要位置。尽管这次爱奇艺智能也面临裁员,但比例较低。并且在裁员消息爆出来的第二天,爱奇艺智能正式推出爱奇艺奇遇Dream VR一体机。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">仅仅这些还不够,尽管大厂们早早打起了下沉市场的主意,眼下还有细分市场可开发。</span></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">百度高管就提到,今年一直在推动App Light<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(无需下载,即搜即用的轻应用)</span>,吸引来自低线城市的用户。爱奇艺方面,推出了爱奇艺极速版,专注于低线城市。这其中的内容为免费观看内容,但用户需要看广告,爱奇艺特地提到,爱奇艺极速版广告的收入贡献比例很高,表示“需要1到2年的时间来改进和增长,将继续致力于这个应用程序”。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">瞄准下沉市场的还有阿里巴巴。财报会议上,阿里巴巴高管表示,在中国欠发达地区,淘宝特卖持续增加他们的整体用户群,Q3淘宝交易AAC<span class="text-remarks" label="备注" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; color: rgb(153, 153, 153) !important;">(全球年度活跃消费者)</span>超过2.4亿,淘宝特卖日活跃用户中,有近一半是淘宝日活用户之外的唯一增量用户。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">除此之外,随着国内市场红利快被瓜分殆尽,出海被互联网大厂寄予厚望。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">财报会议上,爱奇艺高级副总裁杨向华提到,爱奇艺做海外业务希望把国内已经开发完、制作好的自制内容,在更多国家发行、变现。考虑到翻译成本增加,会优先找对中文感兴趣的领域,以东南亚为主。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">阿里巴巴高管提到Q3将全球化视为三大战略支柱之一,并特地分享了数据,在中国以外,实现了2.85亿AAC和33%的收入增长。尽管出海屡次受阻,快手也强调了对海外业务的重视,网易高管更是表示,正在寻找能够在全球范围内补充研发技能的人才和团队。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">大厂们的降本增效之路还在继续,未来的路如何,还是未知,但放慢速度是大势所趋。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">在Q3财报电话会议上,马化腾展望未来时表示,“我们每年员工在以超过30%、40%的比例增长,至少在2022年,会更加温和”。快手相关负责人也表示,明年没有大幅增加人数的计划。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><span style="margin: 0px; padding: 0px; border: 0px; outline: 0px; font-weight: 700; vertical-align: baseline; background: transparent;">可以肯定的是,人员缩减,是2021年互联网大厂的关键词。</span>移动互联网崛起以来,互联网大厂稳坐塔尖,被视为年轻人求职的圣地,尽管这并非互联网行业第一次出现大规模裁员,但这一次震动,也终于让一些年轻人看到,互联网大厂光环背后,隐藏着的变化和不安。</p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;"><br></p><p style="margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; overflow-wrap: break-word; font-size: 16px; color: rgb(39, 40, 45); font-family: &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif; letter-spacing: 0.7px;">文渊智库创始人王超表示,“天晴的时候要补屋顶”,在他看来,国内互联网大厂动辄10万员工,在业务快速增长时,不容易暴露出问题,但在下行时,“人效比”的问题就出现了。裁员增效,从优化财务方面是最简单的方法,但需要担忧的是,眼下或许还没有到最难的时候。</p>

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